<h3>Boosting AOV with Smart Upsells and Cross-Sells</h3>
To boost average order values (AOV) and extract the maximum revenue from each transaction, we strategically integrated upselling and cross-selling features. Through placing these suggestions throughout the customer journey, we gave visitors the chance to be introduced to items that can complement their original purchase, or upgrade their original bear to a more premium version. These tailored suggestions help customers quickly discover associated items they might require or desire.

By doing so, we ended up increasing the AOV and providing a seamless shopping experience with relevant, curated options according to customer interests. Thus, customers added more products to their cart, increasing sales, without compromising on a seamless and positive user experience.